CWA Calls Launch of LOGO Network “Assault on Children’s Innocence”     6/29/2005

Washington, D.C. – Concerned Women for America (CWA) decried MTV’s plan to launch the nation’s first “gay” channel, LOGO, designed specifically to appeal to a “gay, lesbian, bisexual, and transgender audience.” LOGO will feature the 16th Annual Gay & Lesbian Alliance Against Defamation (GLAAD) Awards, as well as series like “Queer as Folk” and new feature films like “Happy Endings.” The channel will be available in about 10 million American homes. It will benefit from the popularity of MTV which for the past decade has been the #1 rated designation for teens.

“This is a sad day for America’s children,” said Dr. Janice Crouse, senior fellow of the Beverly LaHaye Institute at Concerned Women for America. “LOGO is another assault on our children’s innocence. Gay activism, solidly established in our schools, is now spreading right into the nation’s living rooms.”

“MTV has made radical special interest programming a priority,” Crouse said. “Their campaigns –– ‘Fight for your Rights,’ ‘Protect Yourself’ and ‘Choose or Lose’ –– have targeted the nation’s teens with demagoguery. Now they are taking their activism a step further to indoctrinate our children through a special gay network that will portray homosexuality in a positive, appealing way, legitimizing the homosexual lifestyle for children in millions of American homes.”

MTV’s LOGO will be sponsored by Miller Lite, Motorola, Tylenol PM, Orbitz, Subaru, Lions Gate Films and Showtime Networks, among others.

“Once again Corporate America is giving its stamp of approval on a lifestyle that is not only immoral, but devastates lives by the diseases it inflicts, when the message we all need to hear is that there is hope for homosexuals to break free from that destructive way of life,” said Crouse. “Last year, Motorola and Tylenol PM donated $50,000 and $25,000 respectively to underwrite an event sponsored by GLAAD. It is an outrage that these marketers consistently recycle their earnings to endorse causes such as LOGO, which will only be detrimental to children and families.”

For Information Contact:
Valerie Mosher
(202) 488-7000
media.cwfa.org

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